Web Cube has returned from Chicago after attending the 8th annual Internet Retailer Conference and Exhibition (IRCE), where over 9,000 retailing and eCommerce executives gathered for speaker sessions with the industry’s top experts and explored an exciting Exhibit Hall showcase of hundreds of eCommerce vendors. The Web Cube team toured the Exhibit Hall to network with eCommerce executives and meet up with Braintree and Avalara, our partners in online payment and sales tax automation solutions.
IRCE’s 175 speakers represented a diverse mix of executives from retail chains to manufacturing, but one central message rang clear throughout the conference – the key to capturing the 21st century online consumer is user engagement. From desktop eCommerce to mobile devices and social media, every online touchpoint must provide visually rich and meaningful content to provide consumers with an engaging online shopping experience and deepen their relationship and loyalty to your brand.
According to keynote speaker Alexis Maybank, the Founder and Chief Strategy Officer of Gilt Groupe, the upscale daily deal site has grown to 5 million members and has become one of the top 10 mobile retailers in the U.S. by romancing customers through rich imagery, curated product selections, and a highly customized shopping experience for each customer across all eCommerce, social, and mobile channels.
Web Cube enjoyed participating in sessions with leading industry experts and networking with eCommerce retailers to share our leading integrated CMS and eCommerce platform designed specifically for brands. We’re already looking forward to IRCE 2013!